Robert W. Keidel

photo of Robert W. Keidel

Affiliated Faculty, Organizational Dynamics Programs

Robert W. Keidel is principal of Robert Keidel Associates, a consulting practice based in Philadelphia, and Professor Emeritus at Drexel University. A former corporate manager and naval officer (Vietnam veteran), he was a senior fellow at the Wharton School, University of Pennsylvania, and a program consultant at the National Center for Productivity and Quality of Working Life. He currently teaches a course on abstract thinking in Penn’s Organizational Dynamics Programs.

Keidel’s articles have appeared in The New York Times, The Wall Street Journal, Management Science, and several other academic and practitioner-oriented journals. He is the author of four books: Game Plans: Sports Strategies for Business (Dutton, 1985; Berkley, 1986; Beard Books, 2006); Corporate Players: Designs for Working and Winning Together (Wiley, 1988; Beard Books, 2005); Seeing Organizational Patterns: A New Theory and Language of Organizational Design (Berrett-Koehler, 1995; Beard Books, 2005), which was nominated for the Academy of Management’s 1996 George R. Terry Book Award; and The Geometry of Strategy (Routledge, 2010; Oriental Press/Chinese translation, 2017, with revision forthcoming).

Keidel received his Bachelor of Arts from Williams College, and his MBA and PhD from Wharton. 

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Dr. Janet Greco specializes in transforming leadership intent into organizational momentum and has conducted extensive research into the use of stories and organizational politics for executive development.